Globalization News

Assignment type Essay
Discipline Economics
Description Globalization News Status: Scheduled COMPETENCIES TO MASTER Can describe and explain the business impact of political, economic and sociocultural factors Can identify and explain major global and domestic developments and trends in business Can identify and explain considerations in marketing to a global audience Can identify and analyze ethical issues that arise in business Can identify and explain issues in corporate social responsibility Overview In 1922, nearly 50 years after Levi Strauss invented denim jeans, Levi’s were still sewn and sold in San Francisco. They were made from cloth manufactured in Greensboro, North Carolina that came from cotton grown in the southern United States. Today, Levi’s uses factories all over the world to produce its jeans. How have the company’s manufacturing processes changed, and why did these changes happen? In this Project, you will explore globalization and what it has to do with your jeans (and t-shirts, coffee, laptops, cars and a lot more). Directions You work for the online edition of a local business magazine. Your editor has asked you to write four articles to be published on the website in honor of “International Corporate Responsibility Month.” Write an article about each of the following topics, being sure to address each of the points listed. “Globalization—What Is It? How Did It Happen?” Include a discussion of the political, economic and sociocultural factors involved in globalization. Provide examples of current ethical issues that globalization raises. “Marketing to a Global Audience” Include information about cross-cultural and legal issues involved in global marketing. “Corporate Responsibility—Why Does It Matter?” Include information on positive and negative practices of global corporations. “Five Global Business Trends to Watch ” Include information on five distinct and significant trends in global business. Each article should be approximately 400–500 words and should be written for a general audience with an interest in business. (Assume the audience has no specialized knowledge.) Avoid using jargon. Be sure to include facts and data to support your points. Use photos, charts, and links to other media to illustrate and supplement your articles. Be sure to document all your sources using APA formatting. You can use the Concept Organizer, available in the Project resources, to help you plan your articles. DELIVERABLES Document containing four articles (approximately 400 – 500 words each) Project Resources These are links to public external resources. Any comments or statements made on these public websites are not representative of College for America. Concept Organizer Using information from the other Project Resources, complete this organizer before writing your articles. VIEW ADD TO LIST Introduction to Globalization Read through this introduction to globalization as a foundation for your understanding of this project. VIEW ADD TO LIST Globalization I: The Upside: Crash Course World History (2012) Watch this video to learn about some of the causes and benefits of globalization. VIEW ADD TO LIST Globalization II: Good or Bad? Crash Course World History Watch this video to learn about some of the negative consequences of globalization. VIEW ADD TO LIST World Trade Organization: Globalization and Trade Read this resource to learn about the origins of globalization. VIEW ADD TO LIST Economic Consequences of Globalization on U.S. Manufacturing Read this article on the effects of globalization on the textile industry. VIEW ADD TO LIST Introducing Marketing, Chapter 6, “Marketing in Global Markets” Read Chapter 6, “Marketing in Global Markets.” VIEW ADD TO LIST Four Emerging Trends in Corporate Social Responsibility Read this piece defining corporate responsibility. VIEW ADD TO LIST Auret van Heerden: Making Global Labor Fair Watch this TED Talk on the ethics of global labor. VIEW ADD TO LIST Levi’s: Balancing Ethics With Profit Read this profile of a business that is both ethical and profitable. If you are interested, read about some of the other global businesses. VIEW ADD TO LIST Nike: Corporate Responsibility at a “Tipping Point” Read this article About Nike’s evolving approach to corporate social responsibility. VIEW ADD TO LIST The Case Against Corporate Social Responsibility Consider this argument against corporate social responsibility. VIEW ADD TO LIST London School of Business & Finance: Panel Discussion on Global Marketing Watch this panel discussion on global marketing and consider the different viewpoints offered. VIEW ADD TO LIST Joseph Nye on Global Power Shifts Watch this TED Talk on the changes in power on a global scale. VIEW ADD TO LIST Skill-Building Resources These are links to public external resources. Any comments or statements made on these public websites are not representative of College for America. Paragraph Unity Read this resource, which explains how you can check for unity in writing. It also contains interactive practice exercises. VIEW ADD TO LIST Recognizing and Avoiding Plagiarism Read each page in this website, using the “Next” button at the bottom of each page, to learn about recognizing and avoiding plagiarism in your writing. You may also wish to take the quiz after reviewing the site. VIEW ADD TO LIST CfA Citation Guide This resource helps to explain how citations should be used in CfA Projects including formatting guidelines and where to get help. VIEW ADD TO LIST